Star Products International
The client
With over 20 years experience in the Irish Beauty Industry, Star Products International prides itself on offering quality, innovative and revolutionary products and service. SPI is one of the leading distributors to the Irish Beauty/Spa Market winning the coveted IBPA Industry Supplier Award in 2007 & received a highly recommended award in this category in 2008.
The challenge:
The client required a fully dynamic site with which to target its three main sectors: Beauty training, Online retail and wholesale audiences. Being a beauty company, they were very concerned that a robust ecommerce had to also follow specific look and feel guidelines. It was also made clear that website had to be fully visible on search engines and have great user experience.
The solution
Channelship planned and delivered www.spi.ie based on Magento Ecommerce platform.
The front-end was designed to enhance the client’s image as a beauty industry leader, without neglecting the retail and educational aspects of the website.
As for the back-end, it allows complete freedom to update categories, attributes, media, special offers, up-sales, related products and all the must-haves in ecommerce. The payment solution was to integrate the cart with Realex payments.
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