There are loads of monitoring sites or applications, however my impression is that companies find it a bit overwhelming and time consuming.
Even though this activity could certainly take time, depending on the level of listening that you need for your brand, there’s a very simple way to get started, building a platform in which you can keep track of all important conversations. All this can be done in less than ten minutes!
I made this short video on how you can customise Hootsuite.com to make it work for you as a true listening station, ensuring that the main part of your monitoring activity gets done in one spot
The video below will show you:
- Customization tactics
- How to add a social network, stream and tab
- How to filter conversations
Do you have any other listening tip on Hootsuite or suggestion? Leave a comment below.
Continue reading (related posts)
- Social Media for Call Centres: “Your Call Is Important To Us”. Really?
- Endurance: The Key To a Profitable Social Media Marketing Programme
- Listening To Your LinkedIn Network In Just 10 Minutes A Day
- Foursquare For Business: Going Beyond The Four Walls
- Twitter For Business: Where Do We Go From Here?
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Piaras MacDonnell
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http://channelship.ie Channelship
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Sterling
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http://www.iwantsocialmedia.co.uk/social-marketing/building-a-social-media-listening-station/ Building a social media listening station | I Want Social Media
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Nikki Dance
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http://channelship.ie Channelship







