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Facebook, LinkedIn and Twitter: tips for business

Posted on Friday, June 26, 2009 by Fred Caballero

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Hi all,

Last Wednesday we finished the last pilot for Up & Connected: Social Media Training for Irish Companies.
We received great feedback and questions about leveraging the different social networking tools available to enhance business opportunities in today’s marketplace.

I’ve worked on three short videos based on some of the main questions:

  • Facebook for busisness: How to remove photo tags and how to set up a Facebook ad.
  • Linkedin: Is there an “insights” feature available?
  • Twitter alerts: How to set up an alert with “Twilert” to track specific keywords/keyphrases.

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Best,

Fred

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  • http://www.slcc.edu Joe Fox

    simple straight forward.

  • http://www.personalprotection4u.com Remy Lorenz

    Thank you for this information. I was not aware of TWILERT. I created an account today and look forward to receiving the email. The facebook information was also helpful. I looked at their advertising campaign, however I was confused whether to go with PPC or CPI. Thank you for making this clear.

  • http://www.channelship.ie admin

    Thanks Joe and Remy for the commnets. I’m glad you are trying Twilert. You’ll find it a great tool for your daily business activities, especially when you’re not in front of your Twitter dashboard.
    Regarding Facebook Advertising, depending on your niche, you’ll need to determine if CPM or CPC makes more sense for your business, and that may require some trial and error..
    Facebook’s intent in offering two pricing options was to allow advertisers to pay for “goal completions.” If your goal was to drive click-throughs to your website, you’d bid on clicks. And if your objective was general exposure, you’d bid on impressions.
    Hope that helps :)
    Best
    Fred

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Category: Internet marketing, Social media, Social Networking.

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